Market Study: CX Trends, Challenges, & Opportunities
Customer Centricity: The Reality Check
The age of customer-centricity is here... but are brands delivering? The latest CCW Digital Market Study reveals more:
- The 'Amazon Effect' is real: 63% of consumers compare every brand interaction to the best they've had, regardless of industry. Are you measuring up?
- AI isn't the savior (yet): Ineffective chatbots and automation are frustrating customers, while access to live agents is dwindling.
- The human touch still matters: Customers crave personalized, empathetic support, but agents are often seen as distracted and unhelpful.
Download the 2024 CX Trends, Challenges & Opportunities Report to uncover:
- The top pain points plaguing customer experiences today
- Why AI is failing to meet expectations (and how to fix it)
- Actionable strategies to improve CX across every channel
- How to build a brand that customers truly love and advocate for
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